ABOUT US - QINGDAO HELDER TIRE CO., LTD.

Who we are？

QINGDAO HELDER TIRE CO., LTD., strategically located in the industrial hub of Qingdao, Shandong Province, stands as a leading force in the global tire industry. As a top tire leader, we have built a comprehensive and dynamic sales network that spans across key international markets—including North and South America, the Middle East, Africa, Asia, and Europe. Our worldwide presence enables us to serve a diverse range of customers with efficiency and reliability.

We proudly supply both TBR (Truck & Bus Radial) and PCR (Passenger Car Radial) tires, engineered to meet the highest standards of performance, safety, and durability. All our products are rigorously tested and fully certified with international approvals such as SASO, SIRIM, and other region-specific certifications—ensuring seamless market access and customer confidence across the globe.

Driven by a commitment to excellence, we aim to provide our partners with not only superior-quality tires but also lasting partnerships built on trust and mutual success. We warmly welcome distributors, wholesalers, importers, and industry collaborators from around the world to join us in this journey. Together, let’s drive the future with passion, innovation, and unwavering quality.

Our Advantages

Global Footprint & In-Depth Network

Since its establishment in 2019, the company has been consistently focused on the global operation of tire products. It has built a sales network covering five core regions: Europe, the Middle East & Africa, Asia-Pacific, and North & South America, with business presence in more than 40 countries and regions worldwide. Leveraging market reach enabled by multi-regional layout, the company accurately identifies divergent tire demands across regional markets to carry out differentiated market development and deliver localized services.

Comprehensive Product Portfolio

The product line covers core categories including PCR (Passenger Car Radial Tires), TBR (Truck & Bus Radial Tires) and OTR (Off-The-Road Tires). It satisfies multi-scenario tire requirements ranging from passenger vehicles and commercial transportation to mining machinery and infrastructure construction. Supported by continuous technological advancement and product upgrading capabilities, the company has developed a product matrix adaptable to varied terrain conditions and load ratings, offering one-stop tire procurement solutions for global clients.

Certified & Compliant for Global Access

Tire exports are required to meet mandatory certification standards of target markets. The company has established a complete global certification system:

For the North American market, products comply with US DOT certification (FMVSS 109/119 standards);
For the EU and countries recognizing ECE regulations, products hold European ECE R117 certification and satisfy all requirements of tire labeling regulations;
For the Middle East, products are certified with GCC/SASO.

In addition, the company keeps abreast of environmental and market access requirements in various regions, ensuring products enter global markets compliantly and efficiently while helping clients mitigate trade risks.

Trusted Clients & Stable Partnerships

To date, the company has forged long-term and stable partnerships with over 50 industrial clients globally, including tire distributors, fleet operators and regional traders. Supported by consistent product quality, rapid delivery response and professional customized services, the company has gained wide recognition and sustained repeat orders, laying a solid client foundation and reputable standing in the industry.

Agile Delivery & Full-Supply-Chain Services

Backed by an efficient supply chain management system and multi-regional logistics network, the company delivers fast end-to-end response from order confirmation to port shipment. Meanwhile, it provides end-to-end services spanning product selection, certification support and customs clearance assistance. Professional teams ensure efficient coordination at every stage, helping clients reduce procurement complexity and improve operational efficiency.